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Home > The White Company

The White Company


Address : 1 Derry Street, High Street Kensington
Town : London
Post Code : W8 5HY
Telephone : 0844 736 4222
Website : The White Company's Website

The information shown on this page may not be accurate and is intended to merely provide an outline of services provided. Please visit the supplier's website or contact them for up-to-date information

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It all began in 1993... At the time, the few white items I could find and afford were somehow all such cheap designs and of average or poor quality. All the gorgeous, high-quality ones I loved were only to be found in the designer departments and of course, with the designer label came the snooty sales assistant and the high price tag! So I set on a mission to create a company that specialised in supplying stylish, white, designer quality items for the home that were affordable. In addition, a company that made its customers feel welcome and provided a shopping experience that was second to none.


Today, the company that began its life as a 12 page mail order brochure has become one of the UK's fastest-growing, award-winning multi-channel retailers.

We work hard to make sure we send out exciting new brochures throughout the year, we operate a highly successful website and have opened beautiful stores throughout the UK.

I firmly believe that our founding values have made The White Company what it is today. And most importantly, while we continue to deliver these values, our customers have come to know and trust us enough to return time and time again.

I am delighted that you choose to shop with The White Company and I am still as passionate, if not more, about the quality of our products as I was when it all began.

Our Products

At the heart of our product range remains essentials for the linen cupboard - duvet covers, pillows, fitted sheets and luxury towels in timeless, stylish white with some signature colour pieces introduced from season to season. After many years in the linen business there is very little we haven't tried and tested, but in reality it is pretty simple. We only use high quality cotton and fine yarn, we insist on impeccable finishing and we never forget the important little details that make our products so special. A bed dressed in White Company linen looks beautiful, is inviting and you know without a doubt you will have a good night's sleep in the glorious soft sheets.

Moving naturally from beautiful linen, we added luxury duvets, perfect pillows, bedspreads, blankets and throws. You wanted beautiful elegance throughout your home so we brought you a range of practical and stylish accessories including laundry and storage baskets, white wooden hangers and beautiful bathroom ceramics. We created a simply stunning range of china and tableware for every day use or to create the perfect table for that special dinner party.

We started by selling beautifully soft white bathrobes to compliment our towels but you asked us to expand the clothing range and our clothing has now become an eagerly awaited part of our range. Every season we bring you a collection of stylish, versatile, easy classics that work together to give effortless style to any wardrobe. Elegant daywear and luxurious yet comfortable nightwear are proving to be favourites year after year.

And let's not forget The Little White Company - our range of children's and baby wear, bedding, toys and gifts has proved so successful it now not only has its own catalogue but we have whole stores devoted to the little ones!



Some The White Company items

The White Company Knitted patchwork baby blanket

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Is it a boy or a girl? It really won't matter when you buy them this lovely baby blanket, which is made of super soft cotton in universally loved white. Knitted in a charming ...

The White Company Noah's ark print jersey pyjama - white

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Stomping elephants and striding giraffes head for Noah's ark on this charming new print. With an easy-dress neck and cosy rib ankles, these cute baby pyjamas are perfect for s...

The White Company Noah's ark gift set

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An easy-peasy, absolutely adorable, great value gift set in a beautiful white organza bag. It contains four gorgeous gifts with a Noah's ark theme: a cosy velour jacket detail...

The White Company Polo bodysuit

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We love this combination of grown-up polo shirt, with buttons at the collar, and baby bodysuit, with poppers at the bottom. The result is an essential layering piece made of s...

The White Company V-neck baby cardigan

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This cosy cotton cardigan is knitted in a three-tone mix of navy, blue and ecru marl for a lovely textured look and feel. The ribbed hem, neck and cuffs are all in blue marl, ...

The White Company Fairisle baby tank top

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We love a baby tank top for easy layering and super cuteness. This one is made of our soft lambswool-cotton mix with baby-friendly buttons on one shoulder. In cheerful tones o...

The White Company Large tumblie polar bear

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This adorable bear is one of our favourite new toys from Jellycat. Called Tumblie for his love of rolling around, the playful polar bear is covered in the softest, shaggiest, ...

The White Company Blue gingham baby pyjamas

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Due to popular demand, we've taken our big boys' and girls' gingham pyjamas to make this baby version here. Made of brushed cotton flannel for a baby soft feel, the grown-up l...

The White Company Girls' gingham sleepsuit

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Our newest reinvention of baby girls' gingham is this lightweight cotton sleepsuit in soft chalk pink check. With feminine gathers and cute little penny pockets and bum pocket...

The White Company Momo monkey

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Whether your child loves Toys, monkeys or simply monkeying around, they'll adore this super soft swinger called Momo. The ape's lovely shaggy chocolate brown fur contrasts bea...

The White Company Blue wigwam tent

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The perfect den for a game, jigsaw or picnic (or just to escape the grown-ups), children will love this stripy blue wigwam. More solid and sturdy than most children's tents, o...

The White Company Winter berry sleeping bag 1 tog

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Beautifully warm, soft and simple, this jersey cotton sleeping bag features our gorgeous new print of pink and green holly. With a pretty pleat at the neck and handy poppers o...


Click on "Expand" to see all The White Company items listed on our site


The White Company Funnel neck baby cardigan
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A distinctly grown-up little piece, this cosy long cardigan features a purl knitted detail on the pockets, deep cuffs and hem, and all the way up the fabulous big buttons to t...
The White Company Textured pixie slipper booties - cool grey
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The softest, sweetest little slipper boots we've seen. These irresistible baby booties are made of fabulous faux fur with a lovely shaggy texture on the outside. They ha...
The White Company Small vintage monkey
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This cheeky little monkey from Jellycat is made of super soft plush, with a squidgy bean bottom and paws and floppy long arms and tail. This, our small vintage monkey, is a gr...
The White Company Rib knit dress
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This comfy little baby dress features a rib knitted bodice, both front and back, in a simple design of horizontal stripes. It's an easy-wear A-line shape, with buttons on the ...
The White Company Small silver bashful bunny
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When small is beautiful and grey is silver, this is one special bashful bunny. We love the incredibly long ears flopping down such a petite body;- and of course the famous Jel...
The White Company Small rory lion
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Rory is a loveable lion made of gorgeously soft plush with a faux suede brown nose and shaggy big mane and tail. This, our smallest Rory Lion, is perfect for babies, so he's s...
The White Company Sheepskin bear
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This adorable bear is sure to stand out from all the other baby gifts. Made of fluffy soft sheepskin, with stitched eyes, nose and mouth, the cuddly bear comes in a white orga...
The White Company Safari sleeping bag 2.5 tog
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This gorgeous baby sleeping bag is embroidered on the top with our star-blowing elephant and printed underneath with more elephants, giraffes and shooting stars. Made of our s...
The White Company Aerocotton hooded towel - baby blue
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Made of pure aerocotton towelling, this fabulous hooded towel is super fast drying, so it's the perfect thing to wrap around the children after bath time;- especially if it's ...
The White Company Medium vintage panda
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Our gorgeous panda from Jellycat combines a charming vintage look with a modern day soft feel. We love his smudgy black eyes and squidgy bean bottom and paws....
The White Company Noah's ark cot bumper
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This charming cot bumper features a Noah's ark appliqué, along with munching giraffes, mummy elephants leading their babies to safety and various details including hot ...
The White Company Peplum bodysuit
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This is a great little bodysuit to wear with trousers, as the big peplum frill sits prettily over the waist. Tiny pink dots decorate white cotton jersey, while the bodysuit fa...
The White Company Blue wigwam tent
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The perfect den for a game, jigsaw or picnic (or just to escape the grown-ups), children will love this stripy blue wigwam. More solid and sturdy than most children's tents, o...
The White Company Bunny knitted dress
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This wonderful baby dress features a white knitted bunny with a little pink bow embroidered by hand. Made of a silky soft blend of cotton, viscose and cashmere, the simple kni...
The White Company Baby elephant hooded towel - white
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Wrap them up in this gorgeous baby towel, which is all the more cute for a little towelling elephant embroidered onto a soft jersey hood. An everyday essential, this lovely ho...
The White Company Bella comforter
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Our gorgeous new bunny, called Bella, clings tight to her beloved soft square. And who can blame her? In exquisitely soft velboa plush, with embroidered eyes and nose, Bella i...
The White Company Medium bashful owl
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New to The White Company, Bashful Owl is a gorgeous addition to our hugely popular range of Jellycat bashful toys. This cuddly companion is made of incredibly soft plush with ...
The White Company Wooden pram
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Before they can even walk, and for a long time after, little girls and boys love to push anything on wheels around the house, and this beautiful wooden pram is the perfect pla...
The White Company Newborn baby sleepsuits 2 pack - white
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An everyday essential and an excellent new baby gift, this gorgeous twin pack contains two baby sleepsuits made of soft jersey cotton. Each with an easy-dress neck and nickel-...
The White Company Essentials muslin squares - 2 pack
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King of essential baby items, the humble white muslin is a must-have for any new parent. Ideal as a bib or for burping your baby, these soft muslin squares feature our iconic ...
The White Company Momo monkey
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Whether your child loves Toys, monkeys or simply monkeying around, they'll adore this super soft swinger called Momo. The ape's lovely shaggy chocolate brown fur contrasts bea...
The White Company Anchor stripe pyjamas
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These nautical baby pyjamas are covered in red and white stripes with a little blue anchor on a cute chest pocket. All made of our soft cotton jersey, the bottoms are designed...
The White Company Medium silver bashful bunny
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We love this silver grey version of the incredibly popular Jellycat bunny and, time after time, so do you. Both children and adults are enchanted by bashful bunnies, not least...
The White Company Ribbed waist jersey trousers
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Perfect for days spent crawling, rolling and chilling out at home, these fabulous baby joggers are made of our loop back cotton jersey with two little pockets and a cosy rib f...
The White Company Monkey comforter
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An adorable furry monkey clings tight to his beloved soft square. And who can blame him? In exquisitely soft and soothing velour, this is the perfect comforter for lovable bab...
The White Company Sea dog baby pyjamas
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We just adore this salty sea dog, who is intricately embroidered aboard his boat on these charming baby pyjamas. All made of our soft cotton jersey, the pyjama bottoms are cov...
The White Company Elephant baby jumper
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This fine knitted jumper features a star-blowing elephant with hand embroidered stitching on the ear, tail and stars. Other details include a contrast rib trim on the hem, nec...
The White Company Whale jiggle & crinkle
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Squeeze the fins and they crinkle; pull its tail and the whale jiggles along. With pale blue fur and a white baby cord tummy, this gorgeous soft whale is the perfect new baby ...
The White Company Bunny jersey sleepsuit
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This adorable baby sleepsuit is covered in our lovely new print of flower-sniffing bunnies. It's a distinctly girlish sleepsuit with gathers and a bow on a wrap-over front and...
The White Company Little white bear 2014
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Celebrate your little one's arrival with a gorgeous white bear marking their year of birth. This incredibly Toy is embroidered with 2014 on its paw, making it a memorable gift...
The White Company Vintage floral blouse
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This gorgeous floral blouse is made of our soft cotton twill, which is practical and playful, as a spring blouse should be. Features include a Peter Pan collar, elasticated cu...
The White Company Bunny sleeping bag 2.5 tog
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As if our flower-loving bunnies weren't cute enough, this gorgeous girls' sleeping bag is detailed with pretty little gathers and a wrap-over neck. Made of our soft cotton jer...
The White Company Knitted patchwork baby blanket
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Is it a boy or a girl? It really won't matter when you buy them this lovely baby blanket, which is made of super soft cotton in universally loved white. Knitted in a charming ...
The White Company Fine stripe baby trousers
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These gorgeous baby trousers are made of soft woven cotton, in a very fine stripe, with jersey cotton lining for an extra cosy feel and cute turn-up look. Designed with babies...
The White Company Girls gingham sleepbag 2.5 tog
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A beautifully simple baby sleeping bag in our trademark pink gingham. Made of soft woven cotton on the outside and even softer jersey cotton on the inside, this v-neck shape s...
The White Company Big seal pup
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New this Christmas, our big cuddly seal pup is made of the softest plush fur with a suede effect nose and embroidered black whiskers. With puppy seal eyes impossible to resist...
The White Company Winter berry wrap pyjamas
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Our best selling baby girls' pyjamas now feature our gorgeous new print of pink and green holly. With easy-dress poppers at the back of the neck, the pyjamas feature a cute li...
The White Company Large tumblie polar bear
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This adorable bear is one of our favourite new toys from Jellycat. Called Tumblie for his love of rolling around, the playful polar bear is covered in the softest, shaggiest, ...
The White Company Shola blouse & bloomers
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This woven cotton blouse comes with matching little bloomers that she can wear like baby shorts. Covered in our new ditsy floral print, the A-line shaped blouse features a pre...
The White Company Star henley baby pyjamas
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Tiny starfish of red, grey and blue decorate these lovely baby pyjamas, which are made of our high quality, machine washable, soft jersey cotton. With little Henley buttons on...
The White Company Girls' gingham sleepsuit
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Our newest reinvention of baby girls' gingham is this lightweight cotton sleepsuit in soft chalk pink check. With feminine gathers and cute little penny pockets and bum pocket...
The White Company Winter berry sleeping bag 1 tog
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Beautifully warm, soft and simple, this jersey cotton sleeping bag features our gorgeous new print of pink and green holly. With a pretty pleat at the neck and handy poppers o...
The White Company Vintage floral smocked dress
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This gorgeous floral dress is made of our soft cotton twill, which is practical and playful, as a spring dress should be. Features include a pretty smocking detail, which crea...
The White Company Starry night velour baby romper
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The perfect all-in-one for baby outings, this wadded romper is made of our cotton-rich velour and fully lined with pure cotton jersey. Featuring our lovely new print of gold a...
The White Company Turtle pocket baby sleepsuit - white
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There's a mini breast pocket on this soft baby sleepsuit, which is covered in cute little turtles, whales, starfish and seahorses as well as shoals of tiny fish. Made of pure ...
The White Company Noah's ark print jersey pyjama - white
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Stomping elephants and striding giraffes head for Noah's ark on this charming new print. With an easy-dress neck and cosy rib ankles, these cute baby pyjamas are perfect for s...
The White Company Indy elephant rattle
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Soft floppy ears frame a soft furry hold, where tiny hands can shake Indy to make him rattle. This is an excellent first toy and the perfect gift for any newborn, especially w...
The White Company Tom cowboy
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Not just a cowboy, but a sheriff, no less. Fabric Tom is delightfully dressed in his sheriff's waistcoat with badge, big cowboy hat and boots, and bright red bandana which mat...
The White Company Starry safari jersey sleepsuit
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This wonderful baby sleepsuit features our charming new safari print - a medley of stripy elephants, patchy giraffes and shooting stars. Made of soft jersey cotton, the popper...
The White Company Baby girls gingham pyjama - chalk pink
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Due to popular demand, weve taken our big girls gingham pyjamas to make this mini version for babies. Made of brushed cotton flannel for a scrumptiously soft feel,...
The White Company Ballet slipper jumper
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Ballet loving babies will adore this beautiful jumper, which features two knitted ballet slippers with a pink bow and lining. Made of a silky soft blend of cotton, viscose and...
The White Company Stripe cardigan
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In a simple, subtle stripe, this lovely baby cardigan fastens with pearly white buttons and is finished with a fine rib knit on the crew neck and cuffs. A useful top layer for...
The White Company Riley puppy - small
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This gorgeous little pup is so soft and shaggy that his fur literally ripples with texture. With squidgy-feel beans in his bottom and paws, Riley can sit, sleep and play to yo...
The White Company Ride on car
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Little ones will adore this fabulous ride-on car, which comes from the specialist French toymakers Vilac. Made of pearly white metal with black rubber tyres, the vintage toy c...
The White Company Fairisle baby tank top
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We love a baby tank top for easy layering and super cuteness. This one is made of our soft lambswool-cotton mix with baby-friendly buttons on one shoulder. In cheerful tones o...
The White Company Essentials knotted hat
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You can adjust the size of this adorable little hat by retying the knot. It's so simple, so clever and of course so cute. In pure cotton jersey, this soft baby hat features ou...
The White Company Noah's ark cot bed quilt
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This gorgeous patchwork quilt features a Noah's ark appliqué, two munching giraffes and two chomping elephants, all exquisitely embroidered between squares of cool grey...
The White Company Wooden dolls' house furniture
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Furnish your dolls' house with our beautiful wooden furniture, which is made entirely of sustainably-sourced beech wood by the toy-making craftsmen at Bajo. The collection inc...
The White Company Rose dot pintuck pyjamas
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These pretty girls' pyjamas are decorated in pink and yellow rose buds on a background of soft tutu pink and tiny grey dots. The top features little pintucks on the neck, whic...
The White Company Thomas bear
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Thomas Bear from Jellycat is so easy to love. With swirly short curls on his super soft body, he has squidgy-feel beans in his bottom and paws to help him sit up. We love deta...
The White Company Anchor velour sleepsuit
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This gorgeous baby sleepsuit is made of our cotton-rich velour for a super soft feel. It's decorated in our nautical new print of little blue anchors and fastens with accent b...
The White Company Starry safari blanket & hat baby gift set
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This cotton jersey duo includes a soft swaddling blanket and adjustable knotted hat, both covered in our gorgeous new print of elephants, giraffes and shooting stars. It's a l...
The White Company Nugget monkey soother
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A lovely novel twist on your classic baby comforter - simply tug the velcro neck and monkey's big tummy unfolds into a soothing soft square of strokable plush. This adorable J...
The White Company No 10 baby hooded jumper
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Sporty babies will appreciate this rugby-happy number ten motif, which is knitted in red on a colourblock theme of navy and ecru. 100pc cottonMachine washable...
The White Company Medium vintage monkey
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This cheeky monkey from Jellycat is made of super soft plush, with a squidgy bean bottom and paws and floppy long arms and tail. Choose from this, our medium vintage monkey, a...
The White Company Zoo animal face masks
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Go wild with these brilliant zoo animal face masks, which are easy to fold and 'lock' in place without the mess of glue. The set of four masks features a hippo, zebra, lion an...
The White Company Medium rory lion
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Rory is a loveable lion made of gorgeously soft plush with a faux suede brown nose and shaggy big mane and tail. This, our medium Rory Lion, is a great size for cuddling in be...
The White Company Medium natural bashful bunny
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Bashful bunny is one of our Jellycat favourites and we've got a particular soft spot for this one whose classic brown coat contrasts so beautifully with his squidgy pink nose....
The White Company Noah's ark muslins - set of 2
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The humble muslin is every new parent's number one essential item. Ideal as a bib or for burping your baby, these soft muslin squares feature our adorable Noah's Ark print and...
The White Company Farm animal face masks
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Make some noise with these brilliant farm animal face masks, which are easy to fold and 'lock' together without the mess of glue. The set of four masks contains a pig, cow, sh...
The White Company 'you...' emma dodd book
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"I love every bit of you, your eyes and ears and nose...from your head down to your toes."Much loved children's author Emma Dodd tells the story of a mummy ape's unw...
The White Company Striped baby trousers
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These gorgeous baby trousers feature a simple, subtle stripe to perfectly match our striped baby cardigan. Perfect for both baby boys and girls, the soft knitted trousers are ...
The White Company Rose embroidered sleepsuit
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This beautiful baby sleepsuit is embroidered with six tiny roses and trimmed with elasticated 'pie crust' ruffles on the cuffs and collar. It's a cosy footed sleepsuit, with n...
The White Company Tutu dress
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A perfect little party dress,;soft jersey, with a pretty netting overskirt joined at the empire seam, trimmed with grosgrain ribbon bow and frill. Gathered shoulder, back butt...
The White Company Riley puppy - medium
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This adorable puppy is so soft and shaggy that his fur literally ripples with texture. With squidgy-feel beans in his bottom and paws, Riley can sit, sleep and play to your or...
The White Company Striped envelope neck baby bodysuit
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This brilliant long-sleeve layering vest is perfect under our baby cord dungarees or, for that matter, any baby trousers. It features a simple grey stripe with an easy-dress e...
The White Company Hydrocotton baby robe
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You don't need a towel when you have this fabulous hooded robe, as it's perfect for wrapping your baby in straight from the bath. Made of our super soft, absorbent and fast dr...
The White Company Velour dungarees & bodysuit set
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This cute two-piece set includes baby dungarees made of cotton-rich velour and a long-sleeve bodysuit made of pure cotton jersey. The dungarees sport a sweet little pocket emb...
The White Company Bear hoodie
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This cute hooded sweater is made of a super fine merino wool-cotton knit, which gives it a cosy softness that's lovely and lightweight. With a sweet knitted bear face and neat...
The White Company Striped cropped cardigan
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This comfy little baby dress features a rib knitted bodice, both front and back, in a simple design of horizontal stripes. It's an easy-wear A-line shape, with gathers on the ...
The White Company Blue gingham baby pyjamas
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Due to popular demand, we've taken our big boys' and girls' gingham pyjamas to make this baby version here. Made of brushed cotton flannel for a baby soft feel, the grown-up l...
The White Company Baby jersey dress
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In our beautifully soft and sophisticated viscose jersey blend, this gorgeous baby dress comes with matching stripy knickers. It's an easy-wear empire shape dress, with subtle...
The White Company Striped baby trapper hat
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This cute baby trapper hat is made of our soft lambswool-cotton blend in a lovely bold stripe. Its chunky rib sides are shaped to keep baby ears warm, while the hat is fully l...
The White Company Essentials jersey blanket
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A tiny baby elephant is embroidered onto the corner of this super soft jersey cotton blanket, which comes rolled and tied in The White Company ribbon. An essential item for an...
The White Company Anchor sleeping bag 2.5 tog
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There's a charming nautical feel to this snug baby sleeping bag, which features blue Breton stripes with a contrast grey neck trim and a cute little pocket with embroidered bl...
The White Company Indy elephant with crinkle ears
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Babies love Indy's great big ears time after time, as they're incredibly soft on the outside and make a crinkly sound when you touch them. Or, like us, you might fall for his ...
The White Company Essentials scratch mitts
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No one does detail quite like us. These adorable little scratch mitts are lovingly embroidered with our iconic baby elephants so that the animals face each other when worn as ...
The White Company Rose sleeping bag 1.0 tog
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Our Peter Pan collars are so popular - not to mention bang on trend - that we've put one on this adorable baby sleeping bag, which is decorated in pink and yellow rose buds an...
The White Company Ruffle collar bodysuit
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This cute baby bodysuit is the perfect layering piece to jazz up her outfits, thanks to an all-over print of tiny grey dots and a pretty ruffle frill on the collar. In our sof...
The White Company Striped baby tank top
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We love a baby tank top for easy layering, and this one looks especially good when worn over our polo collar baby bodysuit. The fabulous knitted top features a two-tone blue s...
The White Company Bella rattle
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Bella's delicate pink tummy makes the perfect handle for baby hands. Made of strokably soft velboa plush, with embroidered eyes and nose, Bella rattle is a wonderful first toy...
The White Company Patch riley puppy
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This gorgeous puppy dog is so soft and shaggy that his fur literally ripples with texture. Made by Jellycat toys, he comes with squidgy-feel beans in his bottom and paws and, ...
The White Company Wooden dolls house
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A beautifully crafted dolls' house with a little staircase;making it easy and fun for your child to move their dolls around in imaginative role play. A white painted roof and ...
The White Company Boys' gingham sleepsuit
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Our latest reinvention of baby boys' gingham is this lovely muted shade of moonlight blue check. It's a lightweight cotton sleepsuit with cute little pockets on the bottom and...
The White Company Sailboat graphic t-shirt
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Made of the softest cotton jersey, this wonderful baby t-shirt features a simple sailboat motif with an accent white neckline in very fine rib. For easy baby dressing, there a...
The White Company Sam check flannel sleepsuit
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A cheerful big check on a cute little sleepsuit. Made of brushed cotton flannel for a cosy soft feel, this charming boys' sleepsuit is finished with a grown-up chest pocket, t...
The White Company Medium white bashful bunny
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One of our best selling toys from the Jellycat range, bashful bunny is known for its super soft fur and incredibly long ears. This fluffy white model is exclusive to The White...
The White Company Toy car skinny pyjamas
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In our gorgeous new shade of soft moonlight blue, these skinny fit pyjamas sport a red vintage racing car embroidered on the chest. The neckline is 'envelope' style for easy b...
The White Company Striped bike boys' t-shirt
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A blue bicycle motif stands out on red and white stripes on this striking boys' t-shirt, which is finished with a fine rib trim on the neck. As ever, our stripes are yarn dyed...
The White Company Heart motif baby cardigan
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We love a reverse feature, so this cute baby cardigan sports a simple heart outline knitted in grey on the back. It's a fine knitted piece in a classic crew neck shape, with m...
The White Company Fine cord trouser
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We've added pretty girl touches to these super soft cords, like a bow, deep gathers and subtle frill trim on elasticated ankles. The waistband is beautifully flat at the front...
The White Company Two by two sleepsuit - white
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The animals went in two by two, with elephants, giraffes and rainclouds too...at least thats what weve embroidered onto this adorable baby sleepsuit, which is made...
The White Company Colourblock sleeve t-shirt
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This baseball style t-shirt is made of soft jersey cotton in three blocks of colour: navy sleeves, white front and grey back and neck trim. Three poppers at the back of the ne...
The White Company George giraffe chime toy
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This gorgeous giraffe is made of strokably soft velour, with furry patches on this back, satin stitched eyes and faux suede knotted horns and tail. Give him a shake and he'll ...
The White Company Small nugget bunny
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Our newest addition to the Jellycat bunny family, this adorable little rabbit is a fabulous size for baby's pram, cot or play mat. Made of super soft plush with a squidgy bean...
The White Company Elephant stripe jersey pyjamas
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These adorable pyjamas feature an embroidered baby elephant on a cute little chest pocket, with grey Breton stripe bottoms. Like all our baby pyjamas, this pair is made of our...
The White Company Sophia print pyjamas - chalk pink
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As if our new floral Evie print isnt pretty enough, we've put a sweet ruffle frill on the neck of these baby pyjamas. And it doesnt stop there, as the soft j...
The White Company Polo bodysuit
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We love this combination of grown-up polo shirt, with buttons at the collar, and baby bodysuit, with poppers at the bottom. The result is an essential layering piece made of s...
The White Company Skipper rattle
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A furry blue life buoy forms the body of our new salty sea dog - and makes the perfect handle for baby hands. Made of strokably soft velboa plush, with embroidered eyes and no...
The White Company Skipper comforter
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Our new salty sea dog, called Skipper, clings tight to his beloved soft square. And who can blame him? In exquisitely soft velboa plush, with embroidered eyes and nose, Skippe...
The White Company Baby bear pixie booties
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We love the baby blue accents on these cute little slippers, with the faux fur lining, inner ears and embroidered teddy bear face all in the same pastel tone. We've even put b...
The White Company Printed pony
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This is the perfect finishing touch for a pony lover's bedroom, especially when teamed with our meadow floral bed linen, quilt or cushion cover, as Liberty's smooth coat is co...
The White Company Wooden noah's ark
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This wooden Noah's ark, made exclusively for The Little White Company, is like no other you'll find on the high street. Crafted by Bajo using sustainably sourced sycamore and ...
The White Company 'sometimes...' emma dodd book
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'Sometimes you're happy. Sometimes you're sad. Sometimes you're good. Sometimes you're bad.The talented Emma Dodd writes and illustrates this lovely children's book about a ...
The White Company Baby jacket
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Brand new for us and perfect for spring, this fabulous baby jacket is made of soft woven cotton with a subtle fine stripe and plain jersey lining. Details include a detachable...
The White Company Wooden hobby horse
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The simple joy of trotting around chirping 'clip clop' never dies. So this wonderful wooden hobby horse is sure to be a hit. Crafted by Bajo using sustainable beech and sycamo...
The White Company Textured slipper booties
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We love the shaggy texture of these furry soft slippers, which come in a beautiful greyish brown that we call putty. In a pixie boot shape, the baby slippers have a handy velc...
The White Company Faye check sleepsuit - pink check
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A twist on our beloved girls gingham, this gorgeous Faye check combines dark and chalk pinks with the boyish shirt style of classic pyjamas. Made of brushed cotton flann...
The White Company Small white bashful bunny
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If small is beautiful then this small bashful bunny is positively exquisite;- not to mention exclusive to The White Company. We love the incredibly long ears on such a petite ...
The White Company Ships ahoy blanket & hat baby gift set
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This cotton jersey duo includes a soft swaddling blanket and adjustable knotted hat, both covered in our charming new marine print of boats, buoys and anchors. It's a lovely b...
The White Company Fairytale finger painting kit
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The perfect;gift for budding young artists. Three coloured ink pads come with 12 rubber stamps and ten colouring pencils, all beautifully contained in a charming tin case. It'...
The White Company Striped baby slippers
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These simple baby slippers are made of striped cotton jersey on the outside with a fluffy soft lining of Sherpa style faux fur. A tiny blue anchor is embroidered on the side, ...
The White Company Elephant stripe jersey sleepsuit
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This cute baby sleepsuit is covered in grey Breton stripes and detailed at the neck with an embroidered elephant. Made of our soft cotton jersey, the cosy footed sleepsuit fas...
The White Company Pink wigwam tent
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The perfect den for a game, jigsaw or picnic (or just to escape the grown-ups), children will love this stripy pink wigwam. More solid and sturdy than most children's tents, o...
The White Company Newborn gingham sleepsuit
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A lovely fresh take on our newborn baby gingham, this unisex sleepsuit is a lightweight cotton piece in a biggish grey check. It features cute little pockets on the bottom and...
The White Company Ralph check baby sleepsuit - blue check
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A colourful check of reds and soft blues on an adorable baby sleepsuit. Made of brushed cotton flannel for a super cosy feel, the sleepsuit is detailed with a grown-up shirt c...
The White Company Mini white bashful bunny
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Meet the baby of our exclusive white bashfuls, which make up the largest family in our Jellycat bunny collection. At just 14cm tall, this tiny rabbit is every bit as soft and...
The White Company Dotty velour sleepsuit
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This gorgeous baby sleepsuit is made of our cotton-rich velour for a super soft feel. It's decorated in a beautifully simple print of delicate pink dots and fastens with nicke...
The White Company London bus
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Our beloved London bus returns as you've never seen it before, thanks to a modern facelift by boutique toymakers Bajo. With the same old removable roof and top deck, the drive...
The White Company Cable knit baby gilet
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In a cosy soft mix of lambswool and cotton, this fabulous knitted gilet is a great layer for babies, as it keeps their core warm while letting them move about. In a classic ca...
The White Company Bunny cardigan
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This lovely baby cardigan features a white knitted bunny with a little pink bow embroidered by hand. Made of a silky soft blend of cotton, viscose and cashmere, the cardigan i...
The White Company Bunny baby slippers
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These adorable baby slippers feature a cute bunny face, embroidered with the palest pink nose to match the bunny tail, inner ears and fluffy soft lining. In a pixie boot shape...
The White Company Elephants quilted cushion cover
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Decorated with adorable appliqué elephants, our signature range is the sweetest, nursery bedding. In beautifully unisex, soft pale grey and white it's perfect for baby ...
The White Company Essentials bodysuit
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Long sleeve bodysuits are endlessly useful;- instead of pyjamas on warmer nights and under dungarees during the day. In plain white pure cotton jersey, this lovely little vest...
The White Company 'up and down' oliver jeffers book
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A boy and a penguin are best friends who do everything together until, one day, the penguin decides it's time to spread his wings, join the circus and fly. But will the boy ca...
The White Company 'how to catch a star' oliver jeffers book
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A boy wishes he had a star to be his friend and play hide-and-go-seek with. So one day he tries to catch a star of his very own.This enchanting story is the award-winning debu...
The White Company Bow cable tights
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This great value twin pack includes one pair of tights with winter white bows on a background of ecru marl and another pair of tights in whisper pink cable knit.Bow: 74pc cott...
The White Company Elephant applique pyjama - cool grey
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A striped baby elephant appliqué is rained on by an embroidered grey cloud on this scrumptious little pyjama top, which has Breton striped bottoms to match. Made of sof...
The White Company Nugget bunny soother
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A lovely novel twist on your classic baby comforter - simply tug the velcro neck and bunny's big tummy unfolds into a soothing soft square of strokable plush. This adorable Je...
The White Company Anchor pocket jersey sleepsuit
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This lovely baby sleepsuit is covered in blue Breton stripes with a contrast grey trim on the neck. With nickel-free poppers on the shoulders and inside leg, the sleepsuit spo...
The White Company Bunny print blanket & hat set
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This cotton jersey duo includes a soft swaddling blanket and adjustable knotted hat, both covered in our irresistible new print of flower-sniffing bunnies. It's a lovely baby ...
The White Company Sophia collar baby sleepsuit - natural
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This adorable baby sleepsuit is covered in our delicate new print of the softest taupe florals. Made of pure jersey cotton with nickel-free poppers from neck to ankle, this li...
The White Company Small natural bashful bunny
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If small is beautiful then this small bashful bunny is in a league of its own. It's those incredibly long ears on such a little body;- and of course the very soft velour that ...
The White Company Face art - boys' face paints
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Make a face with this fun set of face paints, which includes an array of outline stencils for you to draw around and fill in using paint sticks and sponge applicators. The set...
The White Company Fine baby cord dungarees
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We make our baby cords using super soft cotton in a delicate fine rib for the ultimate comfort and movement. These cute dungarees are detailed with inside leg poppers and meta...
The White Company Essentials baby bib
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Endlessly useful at home and out and about, you'll be reaching for this high quality baby bib again and again. Made from our super soft 100pc;cotton with a soft terry;towellin...
The White Company Baby cushion cover
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This gorgeous white cushion cover is the perfect finishing touch for your little one's nursery. Made of the finest pure linen, the word 'baby' is simply and lovingly hand embr...
The White Company Baby rib leggings
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One of our brilliant baby staples, these finely ribbed leggings are prettily finished with a bow on the waist and a picot trim on the hem. The perfect thing to layer under dre...
The White Company Moose baby tank top
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A handsome little moose head is knitted with hand embroidered details on this cute baby tank top, which is a lovely soft mix of lambswool and cotton. With a classic rib knit o...
The White Company 'me...' emma dodd book
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'The ocean is deep and I am small. The mountains are steep and I am small.Much loved children's writer and illustrator Emma Dodd tells the story of a little penguin who gets...
The White Company Quilted sleeping bag 2.5 tog
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This low tog but cosy sleeping bag is fully quilted to create a lovely bumpy texture and white-on-white stitch pattern. Made of our soft cotton jersey, inside and out, the bab...
The White Company Diamond jacquard baby tank top - silver grey marl
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We adore the bold retro look of this classic knitted tank top, which looks fantastic over a plain shirt or t-shirt. With easy-dress buttons on one shoulder, the tank top featu...
The White Company Baby boy cord trouser
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These super fine cords, with elasticated waist, are fully lined in soft jersey for an extra comfy feel next to his skin. The lining also makes for a fabulous two-texture turn-...